katliendgens
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How to use personalization to engage local communities and businesses on your higher ed website
I’ve been thinking about higher ed a lot (even more than usual) these days, as it’s facing some challenging times, so I’ll be posting a bit more higher-ed focused content on here. When we think of higher education websites, personalization… Continue reading
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When Helping Becomes Expensive
Most teams champion helpfulness. We encourage people to ask questions, foster collaboration, and make sure no one struggles in silence. These values are essential for a healthy work environment. But a subtle yet important reality often goes unexamined: helping has… Continue reading
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Small Talk Isn’t Small. It’s a Skill We’re Getting Wrong
As an introvert, small talk does not come easily to me. For years, I viewed it as a necessary evil, a barrier I had to hurdle before getting to the “real” conversation. But over time, I’ve realized that the problem… Continue reading
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Why Customer Feedback Shouldn’t Drive Your Roadmap Alone
“Listen to your customers” is some of the most repeated advice in product management, and for good reason. Customer feedback is a vital compass, helping you understand what’s working, what’s not, and where there may be new opportunities to add… Continue reading
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Scale Is a Distraction When You Don’t Have Customers
“Is this scalable?” It’s one of the most common and misunderstood questions in modern business. I hear it freuently from founders, executives, and product leaders who are nowhere near the kind of growth that makes scalability a real constraint. Yet,… Continue reading
