katliendgens
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How to get the most valuable feedback from your customers and prospects
Feedback is how you refine your product, shape your messaging, and uncover blind spots. But not all feedback is created equal. The most useful feedback doesn’t just confirm your assumptions or point out flaws, but it reveals intent, context, and… Continue reading
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The bias for action when certainty is out of reach
In an earlier post, “Re-considering the No,” I reflected on how easily we default to no, especially in moments that require change, risk, or vulnerability. That post was about the internal calculus we make when faced with the unknown, and… Continue reading
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Why Leah Williamson Is the Leader Every Team Deserves
I’ve been a massive soccer fan all my life, and have always wanted to do a leadership spotlight in the world of soccer. Leah Williamson was an easy choice, as there are many lessons to be learned from her leadership… Continue reading
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9 powerful ways legal, finance, and HR can use AI
When you think of AI at work, it’s easy to picture marketers drafting blog posts or crafting social media content. But AI’s possibilities go beyond marketing. In fact, some of the most revolutionary uses of AI are happening in traditionally… Continue reading
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Search AI and SMBs: How to Evolve with Conversational Search
How customers find your products, services, and expertise is changing fast. The days of typing stiff keyword strings into a search bar are giving way to natural, conversational, intent-driven queries powered by search AI. For small and mid-sized businesses (SMBs),… Continue reading
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