digital-marketing
-
Supercharging Customer Success: how AI lets you do more of what matters
From strategic advisor to renewal champion, from ad hoc support provider to educator, and empathetic ear, as a Customer Success Manager (CSM) you often wear many hats. In a role where responsiveness and proactive engagement are crucial, time is your… Continue reading
-
Why I talk to customers all the time (even though I “have a company to run”)
This is a topic that has come up frequently at our company and in my professional network. There’s a common idea that once you’re in a leadership role, especially as a CEO, you should operate ‘at a higher level.’ Meeting… Continue reading
-
Is anyone still real on LinkedIn?
I’m sure I am not the only one to have observed that lately, LinkedIn has started to feel less like a professional networking platform and more like a never-ending scroll of AI-generated noise. Every day, there are countless posts about… Continue reading
-
How higher ed marketers can build an AI Flywheel
I’ve been thinking about higher ed a lot (even more than usual) these days, as it’s facing some challenging times, so I’ll be posting a bit more higher-ed focused content on here. AI isn’t just another way to save a… Continue reading
lead up 