AI
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Don’t Spend Millions to Make the Same Website Prettier
There’s something satisfying about a website redesign. You get new colors, cleaner templates, better typography, a modern homepage, and maybe a new navigation system and some impressive components for telling stories. The new site launches. Everyone celebrates it. Yay! And… Continue reading
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Your CMS Isn’t a Publishing Tool. It’s an Operating System.
For nearly two decades, I’ve watched higher education institutions evaluate content management systems the same way they might evaluate a word processor. Can it create pages? Can it publish content? Does it support workflows? Can multiple people edit at once?… Continue reading
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Stop asking for Web Governance – Talk about Outcomes
I use this analogy often when it comes to technology: Nobody buys a treadmill because they want a treadmill. They buy it because they want to lose weight, feel better, or increase their energy level so they can keep up… Continue reading
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Why Higher Ed Websites Keep Making the Same Mistakes
I’ve spent the better part of two decades building software for higher education web teams. In that time, I’ve watched the web evolve dramatically, from static brochureware to dynamic, personalized experiences, from desktop-first to mobile-first, from SEO to AI-driven search.… Continue reading
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Why Doing Some Things Manually Is Actually Good for You
Efficiency is important, no question about it. Whenever possible, we want to automate things though syncing, auto-filling, and having AI “handle it.” I completely understand the appeal. I use AI every day, and I’m excited about what it can do.… Continue reading
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