Technology moves fast. Leadership is what determines whether anything lasts.

After years of leading a software company, I’ve become less interested in startup mythology and more interested in staying power. Growth is easy to celebrate. Longevity is harder to earn.

This site is about leading for the long term.

How do you build and run a company when you’re not chasing an exit?
How do you keep innovating without losing focus or clarity?
How do you lead well in an environment that rewards speed, noise, and instant results?

I write about leadership, technology, and the decisions that matter when you’re committed to building something that lasts.

Let’s go. And keep leading.

Latest Posts


  • When your behavior doesn’t match reality

    In order for you to achieve both your short term and your long term business goals, you have to have a deep understanding of who you are as an organization. It’s imperative to have ambitions and to envision what you… Continue reading

    When your behavior doesn’t match reality
  • Ideas for weekly company updates

    Even though we are a relatively small company, where everybody has plenty of opportunities to interact with anyone in the organization and to ask questions, we always want to identify ways in which we can increase transparency. For instance, we… Continue reading

    Ideas for weekly company updates
  • 7 signs that a candidate is not prepared

    The result of a successful interview is not necessarily a new hire. It’s knowing if a candidate is or isn’t a good fit for your company. Since better interviews lead to better hires (as you’re weeding out the individuals who… Continue reading

    7 signs that a candidate is not prepared
  • Re-learning things after the pandemic

    After working remotely for 15 months, we recently returned to the office, albeit for only two days per week for most team members. While it has been wonderful to work together in the same room again, I could definitely sense… Continue reading

    Re-learning things after the pandemic
  • A few more thoughts on returning to the office

    A few months ago, I outlined some of the main reasons why we were going to return to the office once it’s safe to do so, including more impactful communication, increased empathy, inspiration, better integration of new team members, and… Continue reading

    A few more thoughts on returning to the office
  • Before you hire

    There’s something deeply gratifying about offering someone a job. Even posting a new position feels good, because it often means that your company is growing and/or that you have an opportunity to make your team stronger. But before you hire,… Continue reading

    Before you hire
  • Five behaviors of people who you want on your team

    As a leader, you are the steward of your company culture, not just by setting a good example, but by fostering the desired behaviors, eliminating factors that challenge your culture, and by hiring people who are great fits. Of course,… Continue reading

    Five behaviors of people who you want on your team
  • What questions do you ask in your check-ins and performance reviews?

    You probably have quarterly check-ins and annual performance reviews with the people who report to you, in addition to your own cadence of one on ones. All of those interactions are intended to help your team members in their professional… Continue reading

    What questions do you ask in your check-ins and performance reviews?
  • How to obtain useful feedback from your customers

    As you are building your product roadmap, you want to ensure that you have as much insight as possible into your customers’ needs. And not just their current needs – you also need to anticipate what types of challenges will… Continue reading

    How to obtain useful feedback from your customers
  • Reconsidering the “no” (follow-up post)

    It’s been over three years since I published a post about “saying no for the greater good”. The overall idea of the article is that you shouldn’t be afraid to say no – whether it’s to a specific feature, a… Continue reading

    Reconsidering the “no” (follow-up post)