client success
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What Customer Longevity Actually Requires
Retention metrics are easy to track. Renewal rates, churn percentages, and average contract lengths sit prominently on every dashboard. What we talk about far less is why they actually do. I have spent a long time running a software company… Continue reading
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Why Doing Some Things Manually Is Actually Good for You
Efficiency is important, no question about it. Whenever possible, we want to automate things though syncing, auto-filling, and having AI “handle it.” I completely understand the appeal. I use AI every day, and I’m excited about what it can do.… Continue reading
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Why “How Was Your Weekend?” Undermines Your Authority (And What to Say Instead)
It is 9:02 AM on a Monday. You are waiting for the rest of the participants to join the Zoom call. The silence is growing heavy, so you reach for the most reliable tool in your conversational first aid kit:… Continue reading
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Scale Is a Distraction When You Don’t Have Customers
“Is this scalable?” It’s one of the most common and misunderstood questions in modern business. I hear it freuently from founders, executives, and product leaders who are nowhere near the kind of growth that makes scalability a real constraint. Yet,… Continue reading
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How to get the most valuable feedback from your customers and prospects
Feedback is how you refine your product, shape your messaging, and uncover blind spots. But not all feedback is created equal. The most useful feedback doesn’t just confirm your assumptions or point out flaws, but it reveals intent, context, and… Continue reading
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